Ep. 98: How can foreign companies make their brand known to Chinese tourists and consumers with Bett发表时间:2019-10-12 16:58 EPISODE SUMMARYToday’s podcast will be about connecting your Western brand with Chinese consumers and tourists with Betty Touzeau. EPISODE NOTESAbout Betty Touzeau Fell in love with China in 2006. Founded her first E-commerce company in China in 2008 focused on selling Chinese products online in Europe, like Amazon, Cdiscount, Groupon, Alibaba etc. Learned Chinese Mandarin during her first four years to truly connect with the Chinese community and her Chinese family. From 2014 she started to reverse this business model helping European companies sell online in China via cross-border e-commerce with a focus on French brands to sell in the Chinese online market. To be closer to her target group she moved back to France after 8 years in China to offer her services to French companies. This is done via her company Paris2Beijng connecting with Chinese consumers either located in mainland China or traveling to Europe and attract their attention. About PARIS2BEIJING: https://www.paris2beijing.com
EPISODE CONTENT:With approval of Jons, co-host Simon de Raadt took over this podcast covering the following topics:
Episode Mentions:
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